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3 November 2010

Golden boys, stock exchanges & checkmate

You would never believe I would talk finance, stock shares & takeover bids; would you?

But when it's about fashion, there is no subject to be avoided and especially not when the protagonists are the timeless Maison Hermes & the giant LVMH (Louis Vuitton, Dior, Moet & Chandon,...).

Last saturday, Mr Arnault announced that LVMH bought 17% of Hermes stock shares; insisting that he does not pretend to a hostile takeover but that he simply wanted to become a "friendly" long-term shareholder.

BIG SHOCK inside HERMES House where they never believed the danger to be that close.



Nowadays Hermes, Chanel & PPR Group (Gucci Group) are the biggest competitors of the LVMH Holding on the luxury market. Having the opportunity to takeover Hermes will be A MUST for Bernard Armault and an extra "jewel" for his group.

Yesterday, HERMES Familly met officially the CEO of LVMH to claim their displeasure to see the group taking over their "familly company". Bernard Arnault was asked to stop his attack on their stocks. But will they follow Hermes warning?

Benard, tell us what's on your mind?



Hermes check...mate?

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